دور العروض الخاصة بالطلاب في جذب شريحة جديدة من العملاء

Sahl Tuesday,09 Sep 2025

In Saudi Arabia, students represent a large segment of society, and they are among the most frequent users of the internet and online shopping. Imagine if your online store could tap into their world through special student offers? You'd have a golden opportunity to attract new customers and build a strong base of young buyers.
1. Why are students such an important segment?
* They constitute a large percentage of internet users in the Kingdom.
* They always look for discounted offers and economical options.
* They have a strong influence on the purchasing decisions of their families.
2. How do student offers attract them?
Student offers make students feel like they're receiving special treatment, such as:
* Discounts on certain products (books, electronic devices, clothing).
* Coupons specifically for university and school students.
* "Buy one, get the second at half price" packages.
3. Building Long-Term Loyalty
Today, students are discounted customers, and tomorrow, they'll become repeat customers, even after graduation. If you link their first experience with a special offer, they'll remember you and consider you their preferred choice.
4. Examples from the Saudi Market
* Some Saudi electronics stores offer special discounts for students on laptops and tablets.
* Restaurants and fashion stores have "student card" offers, resulting in a regular youth audience.
5. Methods for Verifying Student Identity
For offers to be authentic, you must ensure that the beneficiary is actually a student:
* Request a university card upon registration.
* A dedicated discount code via a university email.
* Partnering with universities to activate coupons directly.
6. Benefits for Your Online Store
* Increase the number of new customers.
* Raise awareness of your brand among young people.
* Stand out from competitors who don't have similar offers.
7. Tips for Designing Effective Student Offers
* Be clear: a percentage discount or a special price.
* Link the offers to a study period (beginning of the semester, exam season, back to school).
* Share the offers on social media channels used most by students, such as Instagram and Snapchat.
Student offers aren't just discounts; they're a smart strategy to expand your online store's customer base and build long-term loyalty. With services like Sahal's, you can easily add these offers and track their results in real-time, ensuring you're attracting the next generation of customers.