كيف تستغل اليوم الوطني السعودي في زيادة مبيعات متجرك الإلكتروني

Sahl Tuesday,21 Oct 2025

Saudi National Day is one of the most important occasions that citizens and residents alike anticipate every year. This day witnesses massive celebrations and attractive offers across various sectors, especially in the world of e-commerce. For e-store owners, this event represents an exceptional opportunity to boost sales, attract more customers, and strengthen their brand's association with the Saudi market. How can you make the most of this national occasion? In this article, we will review the most effective strategies for marketing your online store during National Day.
Offer irresistible discounts and exclusive offers
Customers love special offers, especially during special occasions like National Day. You can offer attractive offers such as:
Direct discounts on products (such as 20% off all purchases).
Promotional offers (buy one, get one free).
Free vouchers upon reaching a certain purchase amount.
Free shipping within the Kingdom when using a special National Day discount code.
Try to be innovative with your offers, and don't forget to make them available for a limited time to encourage demand and quick purchases.
Design an Online Store with a National Day Spirit
Adding a national touch to your online store can enhance customer engagement. Use the national colors (green and white) in your website design, add National Day logos to product images, and include a special greeting on the homepage. You can also customize some products to have a Saudi theme, such as printing National Day logos or Saudi symbols on some products.
Marketing with Saudi Influencers
Influencer marketing is one of the most effective ways to attract customers in the Kingdom. You can collaborate with Saudi influencers who have followers interested in your products or services. Ask them to share your store's National Day offers, or try your products and showcase them to their followers while offering exclusive discount codes.
Launch Social Media Marketing Campaigns
Social media is the ideal platform to reach a wide audience in the Kingdom during National Day. Use these strategies:
Publish interactive content such as polls, contests to win prizes, and posts containing questions that interest followers.
Use Saudi National Day hashtags like #SaudiNationalDay and #SaudiNationalDay to increase the reach of your posts.
Post creative videos that showcase your products in a festive spirit, or tell stories about the history of the National Day that relate to your brand.
Improve your sponsored advertising strategies.
Sponsored ads on Facebook, Instagram, and Google can be a great way to quickly reach your target audience. Target customers interested in National Day offers, and define your audience based on age groups, geographies, and interests to ensure your ads reach the right people.
Improve the in-store shopping experience.
It doesn't matter how attractive your offers are if your online store is slow or complex. Make sure your website:
Loads quickly and is easy to navigate.
Offers a variety of payment methods that suit customers in the Kingdom.
Provides direct customer support to resolve any shopping issues.
Supports express ordering and prompt shipping to ensure orders arrive on time.
Launching exclusive products for National Day.
If you sell customizable products, consider offering special editions for the occasion. For example, you can:
Design T-shirts or mugs with National Day logos.
Offer products from Saudi brands to support the local market.
Provide special packages that include best-selling products with exclusive discounts.
Boost brand loyalty.
National Day is an ideal opportunity to attract new customers, but it's also an important time to strengthen the loyalty of existing customers. You can:
Offer additional reward points when purchasing on National Day.
Send personalized thank-you notes to distinguished customers.
Launch referral programs that reward customers when they invite their friends to shop at your store.
Leverage email marketing.
Don't forget to send email campaigns to your customers that include:
Special offers and discounts for National Day.
Interactive content, such as articles about the importance of this occasion and its impact on commerce.
Remind your customers of exclusive offers before they expire to create a sense of urgency and prompt purchases.
Measure and analyze the results of your marketing campaign.
After National Day ends, collect data on your sales, conversion rates, marketing campaign performance, and customer engagement. Analyze this data to see what's working and what needs improvement, so you can develop stronger campaigns for future occasions.
Saudi National Day isn't just a national occasion; it's a real opportunity to boost your online store's growth and increase customer loyalty. By offering attractive offers, using digital marketing intelligently, and improving your in-store user experience, you can achieve outstanding results on this special day. Ready to take advantage of this opportunity? Start now and celebrate your store's success on National Day!