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In recent years, the Saudi market has become one of the strongest e-commerce markets in the region, and every day we hear about major brands achieving huge sales.
But the beauty of the situation is that competition is open to everyone—even small stores can compete with larger brands if they work intelligently and develop their experience.
In this blog, we'll discuss the practical steps that will enable you to develop your online store and make it stand alongside the big players with confidence and professionalism.
1. Focus on your store's visual identity 🎨
A customer's first impression of you depends on the store's appearance.
A neat design, harmonious colors, and a simple yet distinctive logo are all elements that make a visitor feel like you're a professional brand.
Many small stores lose customers within the first second due to an uncoordinated design or a cluttered interface.
🔹 Tip: Keep it simple and elegant, and make your colors and store identity clear on every page, even on invoices and emails.
2. Focus on the user experience (UX)
A successful store is one that makes customers buy easily and without hesitation. If there are too many steps, unclear buttons, or difficult-to-navigate products, the customer will quickly exit.
🔹 Solution: Test your store yourself from the customer's perspective. Try adding a product to the cart and see how many steps it takes to complete the checkout process. The easier the process, the higher your sales.
3. Loading speed is a crucial factor ⚡
Customers in Saudi Arabia, especially on mobile devices, don't like to wait.
Imagine a customer opening your store and only having to wait 5 seconds for the page to load? Most of them close the app immediately.
🔹 Tip: Use tools like Google PageSpeed to determine your store's speed and fix any image or code delays.
4. Provide professional customer service
Big brands always excel at providing fast and clear customer service.
But even small stores can offer an excellent experience with a professional communication approach.
🔹 Tip: Provide support via WhatsApp or live chat within the website, and respond to inquiries quickly. When customers feel you're close to them, they'll trust you more.
5. Attract Customers with Content 📝
You don't have to have a budget like that of large companies to attract attention.
You can provide simple but useful content—such as blogs, tips, or even short videos explaining your products.
Smart content will make you appear in search results and attract new customers without expensive ads.
🔹 Tip: Use keywords people search for in Saudi Arabia, such as "best store to buy..." or "original products in Saudi Arabia."
6. Focus on the post-purchase experience 🎁
A strong brand doesn't abandon the customer after payment; it builds a relationship after the sale.
🔹 Idea: Send them a thank-you note, a discount code for their next order, or a simple survey asking about their experience.
This simple act of attention makes the customer feel like you care about them not just as a source of profit, but as a valuable customer.
7. Continuously develop your products and services
Big brands never stop developing, updating their designs, payment methods, and even offers from time to time.
🔹 Tip: Monitor customer comments in your store, see what they repeat, and adjust them as needed.
8. A Success Story from the Saudi Market
Let's talk about a "small store in Jeddah" that sold skincare products.
At first, sales were weak, but they decided to redesign the website, add 24/7 customer service, and take high-quality photos of their products.
After just two months, sales doubled by 60%!
The secret? Focus on the small details that make customers feel like the store is "big" and professional.
9. Use simple analytics to understand your performance 📊
Big brands rely on numbers, and you can do the same.
Monitor your best-selling products, see where your customers come from, and which page they exit from.
🔹 Tip: Use Google Analytics or your store reports to track numbers weekly and make realistic, data-driven decisions.
10. How "Sahl" can help you develop your store 🚀
Through Sahl's services, you can get a fully integrated, ready-made online store with a professional interface and high speed.
Sahl offers you a mobile-friendly design, a smart user experience, and ongoing technical support.
This means everything you need to compete with big brands is available in one place—from design to development to performance optimization.
Developing your online store isn't just a matter of budget; it's a matter of thought and attention to detail.
Every small step, such as improving your design or speeding up your website, can boost your rankings in the Saudi market.
Start today and let your store "tell its success story" among the big players, step by step and with determination 💪
كيف أصبحت بوابات الدفع شريكاً في الربح وليس مجرد وسيط
كيف تعرف ماذا سيطلبه العميل قبل أن يعرف هو نفسه
You can create your store easily