كيف تختار الكلمات المناسبة لعناوين منتجاتك عشان تظهر في نتائج البحث

Sahl Wednesday,29 Oct 2025

Imagine you have an online store full of excellent products, but no one sees them when they search for them on Google 😔. The problem isn't the product itself, but the title you chose for it.

The words you use in the product title determine whether a customer sees your product first in search results or it gets lost among the competition.

In the Saudi market 🇸🇦, people search in different ways—sometimes in English, sometimes in Arabic, and sometimes using colloquial expressions.

That's why choosing the right title is key to visibility and sales.

In this blog, we'll discuss step-by-step how to choose the right keywords for your product titles so they are appealing to customers and optimized for search engines.

1️⃣ Understand how customers think when searching 🔍

A common mistake is for the store owner to write the title in their own style, not the customer's.

🔹 Example: Instead of writing “Bluetooth Headset Model X9,” write “Small and High-Quality Bluetooth Headset Model X9.” Customers don't search by model number; they search by the attribute that interests them.

🔹 Tip: Think like the customer—if you wanted the product, what keyword would you type into Google?

2️⃣ Use keyword research tools 🧠

You don't need to be a marketing expert to know what people are searching for.

There are simple tools that give you the most searched keywords in Saudi Arabia.

🔹 These include:

– Google Keyword Planner
– Ubersuggest
– The keyword tool from “Sahl” that gives you ready-made suggestions for product titles.

Enter the product type and see which keywords people search for most, then use them in your titles.

3️⃣ Combine clever appeal with optimization 🎯

A title must serve two purposes:

1. Visually attract the customer.

2. Be understandable to search engines.

🔹 Example:

Instead of just writing “Luxury Men’s Perfume,”

write “Luxury and Long-Lasting Men’s Perfume with a Woody Scent – ​​Fast Delivery within Saudi Arabia.”

This covers the keyword and adds marketing information.

4️⃣ Don’t Repeat the Same Words in Every Title ⚠️

Many store owners repeat the same word for every product, like “Black Abaya” for 10 different items.

The Result? Google considers it redundant and reduces its visibility.

🔹 Tip: Be smart with variety, for example:
– Embroidered Black Abaya
– Luxurious Black and Navy Abaya
– Formal Gulf Abaya in Black
Each one serves the same target audience but with different keywords.

5️⃣ Use Language That Suits Your Saudi Audience 🇸🇦

In Saudi Arabia, many customers search using colloquial terms like “cheap mobile phone” or “long-lasting perfume.”

🔹 Tip: Use a natural writing style that mimics how people search, and avoid complex words.

The key is for the title to be clear, simple, and reflect the customer's intent.

6️⃣ Monitor product performance and make continuous adjustments 📊

Choosing keywords isn't a one-time process; you need to track which products are getting the most traffic.

🔹 Tip: In the Sahl control panel, you can see the products that are generating the most traffic from Google and adjust the titles of the rest accordingly.

Continuous analysis keeps you ahead of the competition.

🧠 Example from the Saudi market 🇸🇦

A Saudi store selling smartwatches initially named its products using only model numbers.

But after they started using search terms like "water-resistant smartwatch" and "smartwatch suitable for athletes," their Google traffic increased by 120% in just two months!

This means that a simple change in the title can open doors to new customers.

🤝 How Sahl Helps You Improve Your Product Titles

Through the Sahl platform, you can discover the most searched keywords in your field.

The platform provides automatic suggestions for optimized titles and helps you track each product's performance in search results.

This means you can write professional titles without needing to be an SEO expert.

The title is the first step in getting customers to your product, so don't underestimate its importance.

Choosing the right keywords can make all the difference between a neglected product and a successful, top-ranking one.

Think like your customer, use analytics tools, and ensure each title serves its purpose effectively.

With Sahl, you can automatically write professional titles and guarantee your products appear at the top of search results in Saudi Arabia 🇸🇦✨