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Delivery speed is one of the most important factors determining the success of any online store in Saudi Arabia.
Today's customers evaluate a store based on order delivery speed more than ever before, and even a small delay can completely change their opinion of the store.
That's why choosing the right delivery speed isn't a simple decision… it's a strategic decision that depends on your target audience, the type of products you offer, and the cities you serve.
Let's explain clearly how to choose the most suitable option for your store.
1️⃣ First, identify the cities you serve and your customer base. 📍 Not all of your store's customers prefer the same delivery speed.
For example: – Customers in Riyadh, Jeddah, and Dammam often expect faster delivery due to the availability of numerous shipping companies.
– Smaller cities may accept longer delivery times but prefer lower shipping costs.
Knowing your audience helps you determine if you need:
- Same-day delivery
- Two-day delivery
- Or economy delivery within 4-5 days
2️⃣ The type of product plays a significant role in determining delivery speed 📦
Some products require fast delivery because they are sensitive or needed immediately, such as:
- Personal care products
- Electronics
- Occasion wear
While products like furniture or heavy items are understood by customers to take longer to deliver.
The more urgent the product, the shorter the shipping time you need.
3️⃣ Offer multiple options instead of just one 🔄 The best Saudi stores offer different shipping options, for example:
- Express shipping (24-48 hours)
- Standard shipping (3-5 days)
- Economy shipping (cheaper but slower)
This allows customers to choose what suits their budget and needs,
which increases conversion rates and reduces cart abandonment.
4️⃣ Clearly state the delivery time before payment ⏱️. Saudi customers don't like surprises, especially when it comes to shipping.
You must clearly display the expected delivery time on:
– The product page
– The shopping cart page
– The checkout page. This transparency builds trust and reduces customer stress.
5️⃣ Test the performance of shipping companies before relying on them 🚚. Not all delivery companies offer the same quality within Saudi Arabia.
Ask yourself:
– Is the company fast?
– Is it punctual?
– How are the delivery drivers?
– Is the customer service excellent?
If the shipping company is late, your customers will blame your store, not the company.
6️⃣ Compare delivery times within cities versus between cities 🗺️. Some stores conflate speeds, resulting in unrealistic promises.
Example: – Within Riyadh: Delivery within one day
– From Riyadh to Tabuk: Takes longer. It's important to clarify the time differences between the various regions of Saudi Arabia. 7️⃣ Sahal simplifies shipping management and delivery speeds ✅ With Sahal, you can connect your store with multiple shipping companies simultaneously and set different speeds for each region:
- Express delivery to major cities
- Standard delivery to other cities
- Variable shipping rates depending on the product type. You can manage each company from a single, uncomplicated dashboard.
Choosing the right delivery speed isn't a random step…
It's one of the most important secrets to the success of stores in Saudi Arabia.
The more you understand your audience, test shipping companies, and offer multiple, clear options,
the more you can increase customer satisfaction and significantly boost your sales.
Start evaluating shipping options now—and let Sahal help you deliver a professional delivery experience tailored to the Saudi market.
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