How to register a trademark for your online store in Saudi Arabia, step by step

Sahl Thursday,10 Apr 2025

With the development of e-commerce in the Kingdom of Saudi Arabia, registering a trademark has become one of the most important steps for any online store owner who wants to secure their rights and protect their brand identity. Many entrepreneurs overlook the importance of this topic, but the truth is that a registered trademark increases the credibility of the store and legally protects it from imitation and plagiarism.
Whether you're starting your business from scratch or want to develop an existing brand, registering a trademark provides you with security and professionalism and is a smart step for the future of your project.
In this blog, we'll explain in a simplified manner the steps required to register your trademark in Saudi Arabia and the things you should consider before applying.
• What does a trademark mean?
A trademark is the name, logo, or symbol that distinguishes your store from other stores. It's anything that connects a customer to your name and makes them remember you. When you officially register it, you have the legal right to prevent any other party from using or imitating it.
• The importance of registering a trademark for your store
• Protects your brand identity from theft or unauthorized use.
• Enhances customer confidence in your online store.
• Increases the value of your project if you decide to sell it in the future.
• Facilitates market expansion or investment.
• The authority responsible for trademark registration in Saudi Arabia
The Ministry of Commerce is the official authority that receives trademark registration applications through its electronic platform.
• Official Registration Steps
1. Verify the availability of the name or logo:
The name must not be used or previously registered. You can verify this through the search service on the Ministry's website.
2. Prepare the requirements:
o A copy of the logo
o Type of business activity
o Store information
o National ID or commercial register
3. Submit your application electronically:
On the Ministry of Commerce website, select the trademark registration service, fill out the information, and attach the documents.
4. Pay the government fees:
The fee is 1,000 riyals for the registration application + 3,000 riyals upon final acceptance (for a period of 10 years).
5. Wait for the application to be reviewed and published:
The Ministry reviews the application and publishes it for 60 days for objections. If there are no objections, it is officially registered.
• Important Tips Before Registration
• Choose a name that's easy, distinctive, and memorable.
• Make sure the logo doesn't contain prohibited symbols or words.
• Make sure the trademark doesn't conflict with other existing trademarks.
• It's preferable to use a professional designer to design the logo professionally and attractively.

• Is registration mandatory?
No, registration isn't mandatory, but it's essential for anyone intending to build a strong, long-lasting brand. Otherwise, you could face legal issues if someone uses your name or logo.
If you own an online store in Saudi Arabia, don't delay registering a trademark. It's not just a formality; it's a real protection for your name, reputation, and investment. To make it easier, you can partner with a specialized entity like the Sahl platform to help you with the registration steps and make the process seamless.
Ready to get started and establish your store name in the market? Register your trademark and make your name distinctive and protected!