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Points and rewards system and does your online store really need it

Points and rewards system and does your online store really need it

Sahl Thursday,29 May 2025
Points and rewards system and does your online store really need it

1. What is meant by a points and rewards system?
A points system is a smart marketing tool used to encourage repeat purchases. Every time a customer makes a purchase, they earn points. These points can be redeemed for discounts, gifts, or exclusive offers. The primary goal? Making customers feel like they're earning something with every purchase.
2. Why is it important for online stores in Saudi Arabia?
The Saudi market is full of competition, and today's customers are becoming smarter and looking for a differentiated experience. When you add a points and rewards system to your store, you're not just offering a product; you're building a long-term relationship with the customer and making them feel like they're part of the store. This is exactly what makes customers prefer your store over others.


3. Benefits of a points and rewards system:
• Increased customer loyalty: Customers who earn points are more likely to return for purchases again, twice, and three times.
• Encouraging repeat purchases: Instead of buying once and forgetting, they'll return to collect more points.
• Differentiating your store from competitors: Few stores use these systems professionally.
• Increased interaction with the store: Whether through the app or the website, customers log in regularly to track their points and offers.

4. Types of loyalty programs you can implement:
• Points for every purchase.
• Special rewards for occasions such as holidays or National Day.
• Rewards for referring a friend.
• Membership levels (bronze, silver, gold) based on the number of points.

5. Is it suitable for all types of stores?
Not every store needs a points system, but it's ideal if you sell consumer products such as clothing, gadgets, electronics, or even beverages. However, if your store sells services or rarely purchased products, you may need to consider other options such as discount coupons or seasonal offers.


6. What do you need to get started?
The most important thing is that the system is clear and easy for the customer. You can implement the system easily if your store is built on a professional platform, or contact a company like Sahl to help you build the store and integrate a points system that serves your goals.
7. What will you gain in the long run?
Rewards build a relationship of trust with the customer. Over time, sales increase, engagement increases, and you start to see your customers talking about your store and recommending it to others. All of this stems from a simple idea called the "points system." The points and rewards system isn't just a temporary addition; it's an investment in customer loyalty. If you're thinking about setting your online store apart from other competitors in Saudi Arabia, consider starting with this plan today. And if you need help building a professional store with a fully integrated loyalty system, contact us at Sahl and let us be your partner in success.

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