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In the world of e-commerce, a name is the first step in building trust. Imagine you've opened an excellent store with an attractive design, competitive prices, and everything else… but the domain name is long, difficult, or doesn't stick in the customer's mind.
Here comes the problem: people can't easily find your store, and they can't type it again!
1. What is a "domain name" and why is it important?
A domain name is the online address of your store, such as:
www.roaastore.com or www.sahl.sa
This name is what customers type into their browser to reach you. The shorter, clearer, and easier to remember it is, the higher your chances of success and widespread distribution in the Saudi market.
2. The most important conditions for choosing a successful domain name:
Short and easy to pronounce:
The shorter and easier the name is, the easier it is for people to remember and share it.
No complicated spelling or strange words:
Avoid numbers, symbols, or words that are ambiguous in spelling.
Express your business:
For example, if you sell skincare products, your name should evoke beauty or comfort.
Be available:
Before you get excited about a name, make sure it's available, whether with a .com, .sa, or even .store domain.
It's preferable to include keywords such as "water," "coffee," or "care," as these words help with search results.
3. Common Mistakes You Shouldn't Make!
Choosing a name that's too long or contains hyphens, like best-arabic-store-ksa.com
Cutting off the names of famous stores, as you'll run into legal trouble
Relying on very generic names, like store123.com
Using English words that aren't understood in the local market
4. Examples of Successful Domain Names in Saudi Arabia:
• noon.sa: A short, clear, and simple name
• jarir.com: A well-known brand name
• roaastore.com: A name that reflects the business of selling water and beverages
• sahl.sa: An excellent example of a simple, memorable name
5. Okay... How do I find a suitable name?
Try starting from these points:
• What's unique about your store?
• Who is your audience? Men? Women? Children?
• Are there keywords related to your niche?
• Try combining just two words that give a clear and attractive meaning.
There are tools to help you find an available domain name, such as:
• GoDaddy
• Namecheap
• Whois (to check domain availability)
6. How can "Sahl" help you?
At "Sahl," we don't stop at store design. We start from the very beginning:
We help you choose a professional domain name that reflects your business and is easy to remember. We also provide domain purchase, linking, and securing services. We also review the proposed names with you and suggest alternatives if they are already taken.
A domain name is your entry ticket to the e-commerce market, so don't rush it. Choose a name that sticks in your mind, is easy to use among customers, and best represents your brand.
And remember, the right name makes marketing easier, while the wrong name will force you to start from scratch!
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