Free support 24/7
Free support 24/7
Imagine you've opened an online store selling beautiful products, but everything is written in only one language.
What do you expect to happen if a visitor enters and doesn't understand that language?
They'll likely leave the site and shop elsewhere, better understood.
Therefore, having more than one language in your store isn't a luxury; it's a smart decision that opens new doors for you and delivers your products to a wider audience.
1. What does a "multilingual online store" mean?
It's a store that visitors can browse in more than one language, such as:
• Arabic + English
• Arabic + French
• Or even three or more languages.
The same content is displayed to each customer in their preferred language, including menus, products, order descriptions, and shopping cart.
2. When is it necessary to add other languages to your store?
- If you have customers outside Saudi Arabia
For example, if you sell products to the Gulf market or even globally, having English open the door to visitors.
- If you're targeting foreign visitors within Saudi Arabia,
Many residents speak English or other languages, and your store will be more welcoming to them if you offer an experience in a language they understand.
- If you have ambitions for global expansion,
Thinking about exporting your products in the future or entering new markets? It's best to start building the appropriate infrastructure now, using multiple languages.
- If you're marketing your campaigns in English or a second language,
It doesn't make sense to advertise in English and send the customer to a 100% Arabic page. It must be a comprehensive experience.
3. What's the benefit of multilingualism?
- Increased sales:
If customers understand product details and the ordering process in their own language, they'll be more comfortable and confident, and thus, the likelihood of purchasing increases.
- Enhanced professionalism:
A store in two or more languages gives the impression that you're an organized store, concerned with the experience of every customer, regardless of their language.
- Improved user experience:
Visitors navigate easily, understand delivery terms, return policy, and prices... without needing to translate anything.
- Appearing in search results in different languages:
This means that even if someone searches for an English keyword, you have a greater chance of appearing if your store is language-compatible.
4. Challenges to consider:
• Professional translation: Don't rely entirely on machine translation. Linguistic proofreading is essential to suit the audience's culture.
• Continuous updating: Every time you add products or modify offers, you must ensure that the second versions are up-to-date.
• Flexible design: The store must support right-to-left (RTL) display and vice versa.
5. Examples from the Saudi market:
Many large stores in the Kingdom, such as Noon and Amazon Saudi Arabia, offer their websites in two languages (Arabic and English).
Why? Because their audience is diverse, and a large segment of customers prefers English.
Even if your product is simple or your store is new, having multiple languages can give you a strong competitive advantage.
6. How can we help you at "Sahl"?
At "Sahl," we offer you a professional and easy-to-manage online store design that supports multiple languages. This includes:
• Product and section translation
• Full support for the shopping experience in multiple languages
• A control panel to easily manage each language version
• Integration with payment gateways compatible with your audience
We offer comprehensive advice: Do you really need an additional language? Which language best suits your audience? And how to get started correctly without complications.
If you want to reach the largest possible number of customers with your online store and expand your reach within the Kingdom and beyond, the answer is simple:
Add new languages and make your store speak your audience's language.
And if you're confused about where to start? The "Sahl" team will prepare a multilingual store for you in an easy and flexible manner... Let us help you get started right!
You can create your store easily
