أهمية توفير طرق دفع تقسيط في المتاجر السعودية

Sahl Tuesday,01 Jul 2025

In today's Saudi market, consumer behavior has changed dramatically. Customers no longer buy simply because they like the product, but rather seek a "convenient and smooth shopping experience." One of the most prominent solutions that meets this need is the installment payment service within online stores.
1. Why is installment payment important to your customers?
Many customers in Saudi Arabia prefer to pay for products in installments, especially for electronic products, electrical appliances, furniture, or even high-quality perfumes and watches.
Installment payment gives them the opportunity to purchase the product now and pay comfortably over months, without straining their monthly budget.
2. How does installment payment help your store?
Offering installment payment options gives the impression that your store is "flexible" and considers customer convenience.
Among the most prominent benefits are:
• Increased conversion rates: When a customer finds an installment option, they are more likely to complete their order.
• Increased average shopping cart size: Installment payment allows customers to buy more because they don't feel as financially pressured.
• Reducing cart abandonment: Some customers add products and leave before paying because of the price. Installment payments address this problem.
3. Is installment payments difficult for store owners?
Never. On the contrary. Today, Saudi Arabia offers numerous solutions that connect your online store to financing companies or payment gateways that offer easy installment payments, such as:
• Tamara
• Tabby
• Split
• and many others.
Usually, the customer chooses installment payments at the time of payment and deals with the financial institution. You receive the full sales value, and the company takes care of collecting from the customer.
4. When do you need to add an installment payment feature to your store?
• If your products are above average priced.
• If you target young people or families looking for flexible payment features.
• If you want to differentiate your store from competitors and gain new customers.
• Or simply... if you notice that many of your visitors exit the payment page without completing the order.
5. How do you actually get started?
Start by comparing the payment gateways available in the Kingdom and see which one best suits your needs. Focus on commissions, transfer speed, ease of integration with your store, and customer service.
Once you activate the service, inform your customers about the feature through banners, notifications, or even a simple email.
Ultimately, installments are more than just a payment method; they're a powerful marketing tool that helps you gain customer trust and increase loyalty. If you truly intend to increase your sales and expand your customer base in the Kingdom, don't neglect to add this option to your store.