كيف تتأكد إن صور المنتجات ما تضلل العميل

Sahl Monday,07 Jul 2025

In online stores, images are sometimes more important than words.
Customers can't touch or try a product, so images are the first and most powerful tool to persuade them to purchase.
But many stores—especially start-ups—make a fatal mistake: using exaggerated or unrealistic images.
This mistake not only causes order returns, but also shakes customer confidence in your store entirely.
The Saudi market today has become more aware, and customers are now able to differentiate between realistic images and overly embellished ones.
If you want to win customers over and keep them buying from you again, you must ensure that your product images are accurate and don't mislead them.
In this blog, we'll give you simple, practical steps you can follow to ensure your images truly represent the product.
1. Photograph the actual product from different angles.
Be clear: Don't use factory images or images from the supplier without proofreading.
Open your camera and photograph the product yourself (or have a professional photographer take it) from multiple angles:
• From the front
• From the side
• From the back
• From above
This gives the customer a comprehensive picture and reduces the element of surprise after the product arrives.
2. Avoid excessive filters and retouching
We all love pretty photos, but don't overdo it.
Excessive filters and retouching can raise customer expectations beyond what is realistic.
Minor adjustments to lighting or contrast are sufficient, but maintain the product's color and actual shape.
3. Illustrate dimensions intelligently
The biggest problem that occurs in stores is "The size didn't come out like the picture!"
To avoid this:
• Post a photo showing the product next to a familiar object (e.g., a coffee cup, a cell phone, a person's hand)
• Or add the product's dimensions clearly in numbers below the photo
• Some stores include a photo of a "measuring tape" next to the product, which is great
4. Use short videos
Video doesn't lie!
If you want to reassure your customer, make a simple video of the product being moved, opened, or lightly used. The customer can see the product in its original size and see how it looks in realistic lighting. 5. Be honest about flaws (if any).
If the product has a minor packaging flaw, or a specific design feature that may not please everyone, don't hide it.
On the contrary, some smart stores write, "Please note that the packaging is simple" or "Color may vary slightly depending on lighting."
This clarity increases your credibility.
6. Don't use images from the internet without proofreading.
Some stores upload images directly from the internet.
The problem? Many of these images are from different environments or even of different products than the ones you actually have.
Always make sure that the image represents your actual product 100%.
7. Encourage customers to add real photos in reviews.
After a customer purchases, send them an encouraging message:
"Share your opinion and a photo of your order, and you could win a discount code!"
The photos customers upload help other customers feel confident that the product is exactly as pictured.
8. Make a realistic comparison between the image and the actual product.
Some stores place a photo on their website, next to another photo labeled "Photo from one of our customers."
This is an excellent move and shows off. Customers, the product is exactly as described.
The product image is the face of your store, but don't let it be a reason to lose customer trust.
The more realistic and honest your images are, the more customer trust you'll gain and the fewer returns and complaints you'll face.
And always remember: a real sale doesn't end with the order...it begins with the first image the customer sees.
If you'd like us to help you create professional photos of your products or provide you with a photography guide tailored to your store's niche, we can provide the full service. Just tell us what type.