هل تصميم المتجر لازم يتغير مع الوقت

Sahl Monday,21 Jul 2025

Initially, every online store owner is careful to choose a beautiful and simple design.
But after a while, you notice that the store starts to look "outdated" or no longer as appealing as before.
Here comes the question:
Do I need to change the design? When? And why?
Let's discuss this topic from a simple, realistic perspective, appropriate for the Saudi market.
1. Technology is evolving... and design must keep pace.
The digital market is constantly evolving, and new updates are released periodically to help improve the user experience.
What was acceptable three years ago has become "old-fashioned" today.
Today's users want a store that is fast, responsive, and easy to navigate, whether on mobile or laptop.
A simple example?
In the past, stores relied on many buttons and long text.
Today, customers want everything concise and quick, with a click to order.
2. Public taste is changing.
Even color, font, and icon design are influenced by design trends.
Today, stores that use bright colors or very small fonts can alienate customers, especially in Saudi Arabia, where stores are competing over user experience.
If you feel that your store looks "heavy" or is reminiscent of outdated designs, you should start thinking about updating it.
3. Performance Gives You Signals
Sometimes you notice that visitors enter your store but don't complete their order.
Or they leave quickly.
This may not be the product, but rather the store design:
• Are the buttons clear?
• Is navigation easy?
• Is the font appropriate?
• Are the images the right size?
If you receive more than one customer comment about difficulty using the app, this is a sign that the design needs improvement.
4. Renewing Trust in the Brand
Changing your store design from time to time gives the impression that you're following up and caring about the customer experience.
This increases visitor confidence, especially if you add new touches such as:
• Improving product display
• Adding new filters
• Improving the shopping cart look
People love innovation, and you'll notice increased engagement when you announce updates.
5. When is the right time to change your design?
There's no set timeframe, but there are clear indicators that tell you it's time for a change:
• If the same design has been around for more than two years
• If your store's identity or logo has changed
• If you launch new products that are completely different from the previous ones
• If sales have decreased for no apparent reason
• If you receive user feedback on the design
6. Should I change everything?
You don't have to replace the entire store!
Sometimes simple changes are enough, such as:
• Changing the font
• Improving the look of the menus
• Updating button colors
• Improving the order of products on the page
Small changes sometimes make a big difference in customer experience.
Yes, your store's design should change over time.
Not every month, but whenever technology advances, market tastes change, or you notice a decline in performance. An update gives your store new energy and makes your customers feel like you're keeping up with the latest trends and care about their experience.
Don't wait until the design becomes boring or dull; always stay one step ahead.