ليش بعض المتاجر تنجح بسرعة وبعضها تتأخر

Sahl Tuesday,22 Jul 2025

Many people start online stores excitedly, only to be surprised that their store doesn't achieve the sales they expected, even though others have opened similar stores and achieved rapid success.
This begs the natural question: Why do some stores succeed quickly while others lag behind?
Is it just luck? Or are there other factors at play?
In this blog, we'll detail the main reasons why one store succeeds in the first few months, while another lags or even stumbles. We'll relate this to the Saudi Arabian market.
1. Understand the target market from the start
One of the most important differences between successful and struggling stores is:
Does the store owner truly understand who their customers are?
A store that identifies its audience from the start, knowing what they need, where they are located, and how they communicate, will be able to create a product and marketing strategy that works for them.
But someone who opens a store and says, "I sell to everyone," will likely never reach anyone.
2. Distinctiveness in Presentation or Concept
Some stores succeed because they offer something different, even if it's simple:
• Unconventional product presentation
• Distinctive packaging
• Writing style that engages visitors
• Store design inspires trust
Customers in Saudi Arabia have become smart, and if they don't feel your store stands out from the crowd, they won't buy from you, even if your product is excellent.
3. A Strong Start on Social Media
Some stores start with a strong content plan on platforms like Instagram, Snapchat, and TikTok.
They post videos, share customer reviews, and respond to inquiries quickly.
This gives the store a huge boost in the beginning and makes people trust it more quickly.
A store that opens without interaction or a digital presence will have to wait longer for someone to hear from them.
4. Operational Readiness
Does the order arrive quickly?
Is the packaging excellent?
Is communication with customers easy and quick?
Stores that operate professionally from the outset give a great impression to customers, and this makes them come back again and again, and recommend others.
As for those who delay delivery or send the product in an unsatisfactory manner, the customer will likely buy it once and never return it.
5. Smart Investing in Advertising
Not every ad generates results, and smart stores know how to invest in it:
• Choose the right target audience
• Use convincing images and videos
• Focus on the customer's first visit experience
There are stores that spend a lot of money without results because they don't know how to build an effective ad.
6. Continuous Development and Improvement
Stores that listen to their customers, develop design and products, and adjust based on data, are quickly on the path to success.
But those who open a store and leave it as it is, no matter how excellent their start, will begin to decline.
7. Patience and Follow-Up
Sometimes, the difference is simply "patience."
There are stores that started out average, but continued month after month, following up, improving, and developing, and eventually achieving strong results.
Quick success is nice, but it isn't permanent. Success that comes with planning and patience is stronger and more stable.
The success of an online store doesn't depend on luck, nor on the idea alone.
It depends on:
• Understanding the market
• Excellence in offering
• Digital presence
• Operational readiness
• Smart marketing
• Sustainability and continuous improvement
If you're planning to start or develop your store, our team at "Sahl" is here to help you with a clear plan and professional store design that will help you stand out from the competition.