وشلون تطمّن العميل قبل ما يحط رقم بطاقته

Sahl Sunday,27 Jul 2025

These days, customers are smart and cautious. Before clicking "Pay Now," they pause and think: "Is this store really secure? How can I guarantee that my card won't be stolen?"
This thought is natural, especially with the proliferation of fraudulent stories and fake links.
This is where your role as an online store owner comes in: You must give the customer a sense of security and confidence before they enter their card number. In this blog, we'll give you concrete and clear steps to reassure the customer and let them complete the payment with peace of mind.
1. Secure your site with an SSL certificate
The first thing a customer sees is your website's link.
If they see the padlock and https at the beginning of the link, they'll feel reassured. However, if there's no SSL, they'll leave immediately because they feel the site is exposed and easy to hack.
Solution:
Install an SSL certificate for your site from the start, and have the customer see the security code on every page, especially the checkout page.
2. Use trusted and well-known payment gateways
In Saudi Arabia, there are well-known payment gateways such as:
Mada, STC Pay, Tap, Tamara, and HyperPay.
If a customer sees one of these gateways, they'll feel they're dealing with a trusted entity. However, if they see an unfamiliar gateway or one they've never heard of, they may decline payment.
Solution:
Enable multiple payment options and make the logos clear on the payment page.
3. The payment page must be simple and clear.
If the payment page is complex, long, or has too many fields, the customer will feel as though something is amiss.
The more organized and easy the page is, the higher the order completion rate.
Solution:
Request only basic information, arrange the fields neatly, and make the button clear and straightforward.
4. Display the return policy clearly.
Customers like to know they have the right to return the product if something is wrong. If they feel the store respects their rights, they'll trust it and complete the payment.
Solution:
Write a clear and fair return policy, and include a link to it on the checkout page, or even a small line that says:
"You have the right to return the product within 7 days according to the policy."
5. Add security and trust slogans.
Include slogans that help reassure the customer, such as:
"100% secure site"
"Payment via official gateways"
"We are committed to protecting your banking information."
Solution:
Use these slogans (in a simple and professional manner) at the bottom of the checkout page, or near the "Pay Now" button.
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6. Enable ratings and reviews.
If the customer sees that others have tried, purchased, and rated, they will feel more reassured.
Having real reviews in the store gives a sense of trust and confirms that people have truly dealt with you safely.
Solution:
Have customers write their reviews, and display them clearly on the product pages and checkout page.
7. Provide instant communication.
If the customer can contact you quickly (WhatsApp, live chat, mobile number), they'll feel like there's someone they can reach out to if a problem arises.
Solution:
Activate the "Contact Us" button on every page, and make the service quick and clear.
The moment a customer decides to enter their card information is a critical moment.
If they feel secure, they'll complete the payment. If they hesitate, they'll leave, leaving the cart behind.
That's why securing the store and reassuring the customer isn't an option; it's an essential part of the sale.
If you want a professional, secure, and reliable online store from day one, our team at "Sahl" will provide everything you need—from a secure design to reliable payment gateways and an excellent customer experience.
Contact us today and always be on the side of trust and sales.