كيف تبني متجر يحبه جوجل ويثق فيه الزبون

Sahl Monday,28 Jul 2025

In the Saudi e-commerce market, success doesn't come by luck. Stores that succeed and achieve strong sales have one thing in common: Google loves them and customers trust them.
But how do you get to this point? How do you ensure your website appears in search engines while also making customers feel comfortable and confident?
Let's start from the beginning and explain in detail.
1. Make Google view your store as a trusted source.
Search engines like Google care about your website if it:
• Loads quickly
• Is organized
• Contains useful and authentic content
• Is mobile-responsive
• Includes keywords people are searching for.
The solution:
Work on the basics of search engine optimization (SEO). Use clear titles, realistic product descriptions, and images with the product name, and ensure each page has a suitable title and description.
2. A comfortable design that keeps the customer going.
If a visitor enters your store and feels that it's organized, clear, and easy to navigate, they'll continue. And if they feel comfortable, they'll buy and come back again.
If they feel the design is confusing or heavy, even if you have an excellent product, they'll leave and look for another one.
Solution:
Design a simple interface with harmonious colors and clear fonts. Don't add too many distracting options, and focus on customer satisfaction.
3. Key Pages That Build Trust
There are pages that many store owners don't notice, but they make a difference to customers:
• "About Us" page: Tells your story and lets people know who's behind the store.
• "Return Policy" page: Reassures customers and lets them order with confidence.
• "Contact Us" page: Shows that you actually exist and can easily contact them.
Solution:
Pay attention to these pages and write them in a humane and clear style. Avoid using complex or plagiarized language.
4. Product descriptions aren't just details... they're a reason to convince the customer.
Customers don't want to read repetitive or copy-pasted language from a supplier.
They want to understand: What problem does the product solve? Why should they buy it? What makes it special?
Solution:
Write a realistic description in a simple style, as if you were explaining it to a friend. Mention the main benefit, not just the specifications.
5. Make your store fast and mobile-responsive.
Most customers in Saudi Arabia access it from a mobile device, and if your website doesn't work well on a small screen, you'll lose a lot.
Solution:
Make sure your store opens quickly, responds to different screen sizes, and doesn't require manual zooming in or out.
6. Add real reviews and customer testimonials.
Google loves fresh content, and customers love seeing other people's experiences. Reviews give us both.
In addition to boosting your rankings, they also build trust in your product and service.
Solution:
Have customers rate your product after every order, and clearly display reviews on product pages.
7. Use clean, easy-to-read links.
Page links play a role in improving your visibility on Google, and the simpler and clearer they are, the better.
Solution:
Instead of the product link being:
www.store.com/p=1234
make it:
www.store.com/product-name
A successful online store is one that balances two things: search engine optimization (so customers can reach you) and an excellent customer experience (so they can buy and trust you).
If you combine the two, you're on the path to true success in the Saudi market.