أفضل طريقة لعرض شهادات الثقة والاعتمادات في متجرك

Sahl Thursday,27 Nov 2025

In today's Saudi market, customers are more discerning than ever, looking for any sign that proves a store is legitimate, trustworthy, and professional. This is where trust certificates and accreditations come in, giving customers peace of mind from the moment they enter a store. But the important question is: Is their mere presence enough? The answer is no. How they are presented is even more crucial. With the right approach, these certificates can significantly increase conversions and cut half the convincing process in half.

1. Why are trust certificates important in Saudi Arabia?

Saudi customers are very discerning and compare stores before making a purchase. Because many have had unreliable purchasing experiences, they now look for signs that tell them:

"Rest assured… the store is official and accredited."

This is where the true power of certificates like:

Ma3roof Accreditation
Commercial Registration
SSL Certificate
Trusted Payment Gateways

Each certificate tells the customer: You are dealing with a reputable store.

2. What's the best place to display certificates—above or below?

Professional websites don't display testimonials randomly, but rather place them strategically, such as:

* Directly below the header in a small, clear format
* At the bottom of the product page as a set of icons
* On the checkout page before entering data
* In the footer as a fixed display

These placements ensure that the customer sees the credentials the moment they are hesitant.

3. What is the best format for displaying testimonials? Icons or text?

It's always best to use formal icons because the mind understands them faster than words.

For example:

* The "Ma3roof" icon
* The "Visa/Mastercard" logo
* The "Secure Checkout" symbol

However, it's important not to force the customer to read... They can see the logo and understand the information in seconds.

4. How can you prevent testimonials from being displayed in a way that inspires doubt instead of trust?

Unfortunately, many stores display testimonials in a way that decreases trust rather than increases it, such as:

Blurred or poorly placed images
Unoriginal logos
A cluttered design that ruins the page's appearance

Testimonials must be displayed elegantly, simply, and clearly… as if they were part of the visual identity.

5. Example from a real Saudi store — How did it double customer trust?

One Saudi store was displaying testimonials below the product page in small print and just text.

After the redesign:

They used official icons
They placed them in the footer
They added a “Secure Checkout” badge on the checkout page
They placed it within a small line above the fold line

The result?

The checkout completion rate increased by 14% in just two weeks.

6. How do testimonials directly benefit the product page?

On the product page, testimonials help to:

Reassure the customer before they click “Add to Cart”
Increase customer confidence, especially if the product is more expensive than usual
Improve the overall impression of the store

Especially if they are displayed as a simple icon bar below the price or the brief description.

7. The order of testimonials has a stronger impact than you might think

Not all testimonials carry the same weight… It’s best to arrange them from strongest to weakest:

1. “Ma’roof” Testimonial
2. Commercial Registration
3. Payment Gateways
4. SSL Security Certificates
5. Quality Certificates (if applicable)

This way, the customer picks up the strongest signal of trust first, and then looks at the rest of the details.

8. Do you have to display all the testimonials on the same page?

Not necessarily.

On the contrary… If you display them all, the page will become cluttered.

Those who need to see them will see them, and those who aren’t interested won’t be distracted.

However, the testimonials should be clearly displayed on the checkout page because that’s when the customer needs the most reassurance. Displaying your certifications and accreditations isn't just an aesthetic addition; it's a fundamental element that builds your store's reputation within the Kingdom and increases conversion rates effortlessly. Proper placement, the right locations, and the use of official icons give customers the impression of dealing with a strong and professional store.

If you want a store design that displays your certifications in a well-organized and ideal way, our team can create a look that will boost your customers' trust from their very first visit.