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Many online store owners in Saudi Arabia wonder: “Why isn’t my store growing? Why are sales stagnant even though the products are excellent?”
The truth is, product quality isn’t everything. Today’s market is fast-paced, and customers prioritize convenience above all else. Therefore, stores that neglect the customer experience, product presentation, and the overall customer journey often struggle to grow, even if their products are among the best on the market. The reason? Small issues that store owners often overlook, but which significantly hinder growth.
1. An excellent product isn’t enough if the product page is weak.
Many stores sell genuinely high-quality products, but they present them haphazardly.
The customer, upon entering, sees a blurry image, a brief description, or a hidden price.
These details make the customer doubt or feel the store isn’t professional, leading them to switch to a competitor.
Even if your product is excellent, its presentation is more important.
2. User experience is the most difficult factor to overcome if it stagnates growth.
If a customer enters your store and doesn’t know where to go, they won’t continue. Some stores:
* Make the purchase button unclear
* Place too many options at the top
* Make the checkout page long and complicated
* Use disorganized images
These things stifle a store's growth without you even realizing it.
Saudis today want simplicity… less complexity… and faster service.
3. The story of a Saudi store whose growth stalled due to a simple mistake
A store in the Eastern Province had in-demand and excellent products, but its growth had completely stalled.
When we reviewed the experience, we found that the store required full account registration before purchasing!
Customers get frustrated, leave, and go to stores that offer the "guest purchase" option.
After we removed the mandatory registration requirement… sales increased by 33% in one month.
Growth was stalled because of just one step!
4. When information is incomplete… customers leave
Customers need to know:
* Shipping time
* Return policy
* Warranty
* Payment method
* Product details
If any of this information is missing or hidden… customers feel the store is intimidating. This is the main reason why many stores stagnate without their owners even realizing it.
5. A store that doesn't evolve... doesn't grow.
The market is constantly changing, especially in Saudi Arabia.
Customers are getting used to new experiences with major retailers like Tamara, Noon, and Amazon.
Therefore, a store that doesn't improve its experience, design, or ease of use will remain stagnant.
Today's customers compare you to the big players, even if you're small.
6. Relying on advertising without improving the store.
Some stores invest heavily in advertising, but their websites are riddled with problems.
What happens?
Visits increase... but sales remain stagnant.
Because visitors enter and leave without buying, not because of the product... but because of the experience.
The advertisement brings in visitors... but it's the product page that sells.
7. Ignoring customer data halts growth.
If you don't know:
* Where do customers leave from?
* Which pages cause people to abandon their accounts?
* Which products do people add without buying?
You're essentially shopping "blindly."
You don't need complex analysis, but knowing the simplest points can help you accelerate growth.
8. How does "Sahl" help you overcome the problem of stagnant growth?
At Sahl, we analyze the entire store experience:
* We review the customer journey
* We optimize the product page
* We organize the information
* We add trust elements
* We simplify the checkout process
Our goal isn't just to improve the appearance… our goal is for the store to move forward, grow, and consistently sell again.
Many stores have returned to growth simply by fixing very simple problems.
Growth isn't just about product quality… it's also about how it's presented, the customer experience within it, the ease of steps, and the clarity of information.
Stores that pay attention to these details succeed and grow… and stores that neglect them remain stagnant, even if they sell the best products.
If you want your store to truly grow… review the experience before increasing ads or changing products.
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